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Secrets Behind a Naked Copy
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Yeo Feng is known as the "technology
marketing guru" for his unique ability to
help customers make money from scratch
using the power of technology.
As a technology marketer, copywriter
and author, Yeo Feng walks the talk by promoting his own lineup of
products and books to an International audience.
As the Naked Copywriter, he has
written hard-hitting Internet sales letters for a multitude of
clients using his proprietary 3 steps technique. He is also the
first copywriter in the industry to guarantee sales with every
letter written.
His sincerity and passion for
technology related marketing has turned even the most skeptical of
customers into repeated ones. |
I call myself the
Naked Copywriter because I have nothing to hide. I'm inclined
to writing hard hitting, bare it all copies that go directly to the
jugular with no frills, no flowery languages and no empty promises.
I want to make sure that
each and every copy I write can produce real world, significant results
that will ultimately lead to YOUR objective - To sell more
copies of your products.
And I have good reason
for saying so because a lot of work goes into each and every copy I
write.
But as the customer, I do
not even want you to care about what goes behind the scenes. My philosophy
is simple. Tell me what you want to achieve and I will go all out
to make it happen. If it does not, you do not have to pay me a single cent
for my work.
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"I pinched Yeo's sales copy he wrote for me and used it without
his permission to sell some software on eBay. I told myself not to use
it until I paid the man for his work but I just couldn't resist
testing it out.
Well, my
sales went through the roof so I emailed Yeo and owned up to what I
had done with his copy and told him I wanted to give him his money.
I've got to tell you more. There are a few guys competing with me on
eBay, they cut and past bits and pieces from all over the Internet to
make up
their sales copy, they even steal graphics and post them on their
sites.
The worst part
is that their sales copy look like a 'dogs dinner'.
In contrast, the sales copy Yeo wrote me is so easy to follow,
flows so easily from one selling point to the next, before you
know it, you have finished reading the whole copy and you want to
purchase my software.
It sounded so
good I wanted to buy one myself."
--- Reece George
http://www.reecegeorge.com
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An Internet Sales Letter has
to be Written Like One
You cannot use traditional direct
response methods to write your Internet pitch.
This
IS the truth. How do you attach ONE dollar bills to your
Internet sales letter? Even the greatest copywriter in the world can't. Nobody
can.
What
you CAN do is to create something that is just as powerful.
I spent YEARS trying to study what I call "Internet Selling
Dynamics", and doing so requires a thorough knowledge of how people
read and react to information online.
You
need all this knowledge, both technical and human to write sales
letters that sell online.
A
Naked Copy Commands Attention
Attention cannot be bought, it can
only be commanded.
Think about that for a
moment. You may be paying traffic generating websites hundreds to
thousands of dollars for them to send visitors to your website, but you
cannot force these visitors to read your sales copy, much
less order from you.
All you can do is to lead
them there, hoping that they will not CLOSE the browser window the
moment they arrive.
But sadly, that is what
most of them do. They close it because nothing on the page
interests them, because we have failed to command their attention.
On the other hand, each
copy I write commands natural attention. It takes your product,
gives it an entirely new twist that will allow it to stand out from
the rest of your competitors literally like a rose thorn.
(But for a good reason)
My copies are memorable,
refreshing and stick in your visitor's minds. Just like the word
"naked", it conjures certain imagery in your mind and FORCES you to be
curious...
(I know, because I
wrote an entire book on Internet Marketing known as "How to Sell just
about Anything Online"... now called the "ultimate guide" to Internet
Marketing)
A
Naked Copy Engages the Rational Mind
Visitors buy your products IF and
ONLY IF their reasons for buying outweigh the resistances to buying.
Why do you spend $197
a pop to get a couple of motivational mail order courses, or $47
to learn how to improve and boost your memory?
Because you expect all
these products to bring benefits that outweigh (and by a good many
times) the effort it took to get them.
The first step to getting
a customer to buy is to engage their minds in a RATIONAL battle. My
copies pile on the reasons for buying, while reducing the resistances to
near zero. Every copy that does that will sell without question.
(I know how important
it is to be rational, because I'm also a software developer and programmer
who has developed applications for both individuals and corporations)
A
Naked Copy Engages the Irrational Mind
Visitors sometimes act for STRANGE reasons
which even they themselves fail to explain.
Call them impulse
purchases or anything you want, but we do sometimes make purchases
that even the buyers themselves FAIL to explain.
However, is it really as
"irrational" as we see it? Not exactly.
There is strong
scientific proof that a sub-conscious does exist, and it is
responsible for our everyday thoughts, habits and actions without us
having to put any conscious thought into them.
The subconscious is such
a strong influencing factor when it comes to buying decisions that
you cannot afford to ignore it! My sales copy will "speak" to the
subconscious mind using a language that transcends words - using
imagery, color, font selection and a mirage of other factors.
(I know this too since
I'm a close-up magician who has performed for audiences ranging from 100
to 1000 in size)
I will personally
enhance your sales copy by writing it out in HTML (doesn't matter if
you do not know how) and adding in highlights, bullets, callouts,
handwritten text, footnotes and all the other formatting tools that
you can possibly use.
Now since I have told you
all that YOU need to know about a good sales copy, are you
choosing copies that produce or products?
Contact me today for a
specific quote!
To your success,
Yeo Feng
NakedCopywriter.com - #1 Choice for Internet Based Copywriting
(Guaranteed Sales!)
http://www.NakedCopywriter.com
yeofeng@NakedCopywriter.com
Tel: (065) 6-245-245-9
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